AFMAT-ARIMHE 2026 conference

Tourism management is undergoing profound changes that are generating diverse organizational and managerial transitions, and in this sense call for a renewal of its analytical frameworks.

The question of the attractiveness of professions, in a sector marked in France by turnover and the difficulty of retaining employees, directly questions the ability of organizations to give meaning and perspectives to their human resources. At the same time, tourism companies are faced with rising costs and intensifying competition, forcing them to rethink business models and value creation. While the tourism effort has become widespread in most regions, its ambivalent nature is palpable in the demands of local populations, and the challenge of social justice calls into question models of territorial governance and, more broadly, the trajectory of our changing society. At the same time, the climate emergency, the effects of which we are already seeing in the sentinel territories, means that the tourism model must evolve in order to decarbonize it, while improving everyone's ability to enjoy tourism.

These issues, with their social, organizational, economic and environmental dimensions, show that tourism management today cannot be approached without reflecting on the place of people in organizations and on the responsibility of tourism players in the face of climate and societal change. With this in mind, the Association Française de Management du Tourisme (AFMAT: https://afmat.org/) and the Association pour la Recherche Interdisciplinaire sur le Management Humaniste des Entreprises (ARIMHE: https://www.arimhe.com/) have decided to produce a joint conference, with a view to crossing the expertise of their communities. The aim is to propose, together, humanistic and climatically viable responses to the contemporary challenges of tourism.

The meeting of the AFMAT and ARIMHE communities aims to open up a space for scientific dialogue capable of questioning the conditions for the emergence of a tourism that respects people, organizations and territories; a tourism that seeks to integrate, simultaneously, realistic business models, humanistic needs and ecological urgencies.